Measure member engagement to fine-tune your strategy.
Member engagement scoring is used by associations and member-based organizations to quantify the level of member engagement and interaction an organization’s activities, programs, and initiatives. Member engagement scoring helps associations identify their most active and engaged members, understand their preferences, and adjust communication and engagement strategies accordingly.
NetForum A-Score™ functionality is included upon implementation to enhance your member connections.
Learn how NetForum A-Score™ technology enhances the member experience.
NetForum A-Score™ allows you to calculate and analyze the health of each member’s relationship with your organization and to improve member engagement. NetForum A-score™ functionality offers advanced member engagement specifically for associations and member-based organizations.
Determine the interactions most meaningful to your organization – such as renewals, donations, products purchased, events attended, committee and advocacy activity, and social behavior – and weigh their value.
Based on your unique requirements, A-Score™ automatically scores member behavior in real-time.
View advanced engagement reports and analyze member history to understand which members are most involved, and which aren’t. Use these insights to kickstart targeted engagement campaigns.
A-Score™ is included with NetForum upon implementation. Our team of professionals will guide you through setting up A-Score™. We have a variety of service levels available to assist your organization’s specific needs.